Sector
AI video and animation for tech and electronics
A technical product must be understood before it is desired. We create short clips, animated characters and product visuals that make your features clear and memorable.
Case study
Texas Instruments: clips for the TI-83 Premium CE and MaClasseTI.fr
Texas Instruments, maker of the TI calculators used in French secondary schools, wanted to promote the TI-83 Premium CE Edition Python and MaClasseTI.fr, its tutorial platform, to students.
We produced three advertising clips of 15 to 20 seconds, carried by an AI-created animated student character: a tone close to students, a simple message, formats ready for social media and online advertising.
Deliverables
- 3 advertising clips of 15 to 20 seconds
- Student character created and animated with AI
- Showcasing the product and the MaClasseTI.fr platform
- Formats for social media and online advertising
Play video : Texas Instruments: TI-83 Premium CE Edition Python and MaClasseTI.fr (opens in a new window)
What we do
For tech and electronics brands
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Ad clips
Short videos for your launches, back-to-school campaigns and social media.
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Animated characters
An AI-created character who embodies your user and explains your product in their own words.
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Product visuals
Your devices staged in their context of use: desk, classroom, workshop, outdoors.
Learn more : AI product photography -
Product animation
A photo of your product becomes an animated scene, without filming.
Learn more : AI product animation
Method
From product photo to final visual
Your photo
You send us a photo of your product, even one taken with a phone.
Art direction
We imagine the set, light, model and motion, in keeping with your brand’s DNA.
AI creation
Generation with Midjourney and other AI tools, followed by post-production, motion design and retouching.
Your files
You receive images and videos ready for your website, product pages and social media.
FAQ
Frequently asked questions
Can a technical feature be explained in 15 seconds?
Yes, as long as you pick a single message per clip. That is what we did for Texas Instruments: one clip, one idea, one call to action.
Can the character become recurring?
Yes. Once created, the character can return in your next campaigns with the same appearance.
See also
Let’s talk about your project
Book a free 30-minute video demo, or come and meet us in Saint-Herblain, on the edge of Nantes, France.